05

Concept Development

Working out what the film should be, before anyone commits budget to making it.

What we do

Sometimes the hardest part isn't making the film - it's working out what the film should be. We take the core objective, find the story and and craft them into a film that engages and delivers.

That includes visual direction, scripts and formats.

How we approach it

We start with the objective rather than the format. We find the story or the vehicle to best deliver on that objective and shape the creative around that.

You get approaches with real thinking behind them, indicatively costed, so the decision you make is informed by what each idea would actually take to produce.

Typical timeline
3-5 weeks
Good for
Teams who know they need something but not what
What's included
  • Discovery workshop with your team
  • Scripts and treatments
  • Indicative production costings per route
  • Format and platform recommendations
  • Presentation deck for internal sign-off
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